

Introductory Statistics by Jasna Horvat and Josipa Mijoč provides clear explanations of statistical theory and practice, with particular attention to applications in economics, business and the social sciences. The textbook combines academic rigour with accessible worked examples for students, researchers and professional readers.
Its twelve chapters extend across 680 pages and include 310 tables, 23 diagrams, 200 worked examples, 196 illustrations and 91 charts. Each chapter concludes with review questions and practical exercises, while the bibliography and guidance on statistical software help readers continue their study independently.
The book covers fundamental concepts, numerical series and data visualisation, descriptive statistics, probability, random variables, sampling distributions, population-parameter estimation, hypothesis testing, the chi-squared test, correlation, regression, indices and trend analysis. Side notes connect formal methods with scientific and popular examples. The volume is suitable for undergraduate, postgraduate and doctoral students, social-science researchers, accountants, auditors, managers, business professionals and readers who need a dependable introduction to statistical reasoning.